Services Overview
and The Multi-Channel Contact Center Solution

Call Center Services, Inc. is your partner in lead generation and sales conversion. Serving a wide-breadth of clients across dozens of industries, from the world's leading providers of IT products and services to small or mid-sized organizations and start-ups, CCSI has been providing high-conversion sales and marketing services since 1992.

CCSI Lead Development Services are designed to exceed the results of traditional, in-house revenue generation strategies, enabling clients to meet sales goals quickly, with the following services:

Sales Campaign Consulting — you will work with highly-experienced sales support and marketing professionals to establish the goals and methods of your revenue generation program.

Marketing Database Services — whether you are providing the contact database, or you are relying on CCSI to make a list purchase for you, we will enhance list quality as the starting point for a successful campaign.

• List Purchasing
• Data Scrubbing
• Ongoing List Management and Updates
• Synchronize prospect data with your sales support system

Multi-channel Contact Center — CCSI delivers the contact cycle that optimizes your results. We will provide you with highly-trained staff, on-demand, to position your brand, value proposition, and competitive differentiators through both live and online conversion events.

• Outbound Phone Contact / Cold Calls
• Inbound Campaign Response
• Prospect Qualification for Up-sell Opportunities
• Channel Sales Support & Recruitment
• Sales Partner & Affiliate Network Development
• Email Campaigns
• Direct Mail
• Demo Scheduling
• Phone Appointment Setting
• Event Attendance Management
• Webinar Scheduling
• Online Surveys & Phone Interviews

Lead Qualification Management — following a stringent process that is unique to CCSI, the lead you receive has been double confirmed by quality assurance managers to ensure that it both meets your qualifications, and provides you with a fully-detailed briefing on the opportunity. Experience has shown that this is the most valuable step CCSI can take to facilitate a positive sales conversion by the client.

• Lead Scoring
• Double Confirmation of Lead Quality
• Opportunity Briefing Included with Lead

Strategic Data Reporting — all campaigns uncover a wealth of information not only about the sales cycle, but also about the market for your offer. The resulting data can be used to fine-tune your marketing and sales strategy.

• Sales Cycle Optimization
• Target Market Identification
• Market Segmentation
• Competitive Positioning
• ROI Analysis

CCSI Integrated Marketing Services are designed to optimize the success of your sales campaigns. Developing specific media, both online and traditional, can be used to gauge market receptivity and influence the desired response from your prospects.

Value Proposition Testing — short-term pilot programs can test the effectiveness of your offer and assess your business modeling.

Market Research & Analysis — often a great step to take either pre- or post-campaign, it's never the wrong time to better understand your market through online surveys, depth interviews, focus groups and competitive analysis.

Client Testimonials — we'll interview your clients and create case studies for internal use or marketing communications.

Email Campaign Creation & Management — leverage our specialists in the practice of email marketing. Let us help you benefit from this influential medium, including newsletters, alerts, and follow-up campaigns triggered by prospect behavior.

Website / Landing Page Creation & Testing — specific content builds credibility instantly and creates an opportunity to reinforce your message, product features, or services to your audience.

Search Engine Marketing — we can optimize your website for improved search engine rankings as well as manage your Pay-per-click campaigns in this automated approach to lead generation. CCSI can field resulting leads as needed.

Press Release Strategies — a well-timed press release is the best-kept secret of B2B lead generation. Press releases often carry a sense of credibility and urgency that exceeds other marketing collateral — and gets a response from prospective buyers.

CCSI Sales Channel Development — leverage our contact center as well as our integrated marketing programs to successfully develop or support a network that markets or sells your offer. This also includes online sales & marketing channels.

• VARs, Resellers, and Systems Integrator Support
• Inside Sales Support
• Franchisee Recruitment
• Franchise Lead Generation
• Co-Branded Marketing
• Affiliate Network Development & Support
• E-Learning for Certification & Training Programs